TINC training

Digital Marketing is essential for all marketing professionals and business personnel – This training exposes participants to 100% implementation of Digital Marketing Strategies and tactics across social media, mobile marketing, online analytics, and search engine marketing aimed at fully leveraging the Internet for achieving business goals such as acquiring, converting, and retaining online customers. It will also interest those advancing a career in marketing by clearly executing the tactics and technologies integral to planning and implementing a successful Internet marketing strategy from an organizational perspective.

This training not only teaches the fundamental techniques of digital marketing but also gives students an impressive looking certificate to hang on their wall.

Who Should Attend?

This training is aimed at marketers, sales professionals, business owners and anyone with an interest in a Digital Marketing Career looking to understand the essential elements of running effective digital marketing campaigns based on a well-planned and integrated digital marketing strategy.

Why Should You Learn Digital Marketing?

The increase in number of internet users has contributed immensely to the growth of online trade volumes in Nigeria as millions of people now search for products and services online, leaving business owners and marketing executives with no option but to be where their customers are and ultimately increasing the demand for digital marketing executives

But the question is, how poised are you to be recognized as a professional?

If your answer is no, then this digital marketing training is for you.

Here’s what you’re going to learn at this training:

Google Adwords

Introduction to Google Adwords

Campaign Management

Measurement and Optimization

Google Display Advertising

Fundamentals

Planning a Google display network campaign

Creating your ads

–   Implementing your campaign

Measuring your performance

Optimizing and running your campaign

Search Engine Optimization

SEO Basics

Keyword research and analysis

On-page and Off-page optimization

Content optimization

Reporting and Management

Search Engine Marketing

–           Fundamentals

–           Ad formats: Select the right ad formats and extensions to reach your marketing goals

–           Ad and site quality: Improve the quality of search ads and the sites they advertise.

–           AdWords tools: Learn to utilize available AdWords tools, including AdWords Editor.

–           Optimizing performance: Optimizing for greater conversion

–           Performance, Monitoring, and Reporting: Implement budgets and create effective reports

Social media marketing

Introduction to social media

The 6 Cs of social media

Social Media: the rules of engagement

Creating a content schedule/calendar

Facebook marketing

Concepts and strategy

Setting up a Facebook business page

Hands-on implementation of Facebook advertising

Performance and optimization Practicals

Twitter Marketing

Concepts and strategy

Growing your followership

Case studies from the real world

Twitter apps

Tracking and measuring your performance

The courses will be delivered by leading digital marketing specialists who plan and implement digital marketing campaigns on a daily basis for top brands. They will share their real-life case studies with you during lectures. This means you will learn up-to-date techniques with a certain level of authority from specialists with first-hand experiences. You will also have access to our learning support team to guide you after the course as you implement what you have learnt, giving you the support you’ll need to achieve your potential.

When Is The Training?

The training is scheduled to hold on the 19th & 20th February 2016

How Much Is The Fee For This Digital Marketing Training?
Training Fee: N25,000 per participant

Payment Details

GTB

Account Name: TINC Creative Concepts

Account No: 0142284099

Registration ends February 14

Contact Details

Email address – info@tinconline.com

Phone No – +2348062304725

Register online here

 

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Analyst Consult
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Phone: 08035979544